Ashcombe advises Wattbike on its sale to Nasdaq-listed Interactive Strength
Ashcombe has advised Wattbike on its sale to Nasdaq-listed Interactive Strength
Wattbike, trusted by elite athletes and fitness enthusiasts around the world, has sold over 100,000 bikes globally and is recognised for its high-performance indoor cycling technology
The agreement marks a significant milestone for both businesses, creating a distinctive, omni-channel, fitness-equipment portfolio with operations across the three of the world’s largest fitness markets – the US, Germany and the UK
Wattbike, the Nottingham-headquartered specialist in high-performance indoor training bikes, has been acquired by Interactive Strength, a NASDAQ-listed firm known for its innovative fitness equipment brands CLMBR and FORME.
Founded in 2008 to support Team GB, Wattbike has become a trusted name among elite athletes and fitness enthusiasts around the world. Renowned for its high-performance indoor cycling equipment, the Wattbike team is now set to build on that legacy with new product launches targeting both professional athletes and the broader health and wellness market.
Stephen Loftus, Chief Executive of Wattbike, commented:
“It’s been an absolute pleasure working with the Ashcombe team over the past year as they’ve helped us secure a new long-term investor for Wattbike. Jack and Charlie’s experience and expertise have been invaluable, and above all, their open, pragmatic approach to engaging with potential partners played a crucial role in achieving a successful outcome.”
Trent Ward, of Interactive Strength, commented:
“We are very energised to welcome Wattbike, its dedicated team and its many customers to the TRNR portfolio. The brand, products and training content are incredible assets.”